Legal Framework

Privacy Policy

Effective Date: July 30, 2026

Last Updated: July 30, 2026

Lashes By Yusi (“Lashes By Yusi,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, book an appointment, purchase products or services, submit a form, or communicate with us.

1. Information We Collect

We may collect:

  • Name
  • Email address
  • Phone number
  • Physical or billing address
  • Appointment and booking details
  • Service preferences
  • Order and purchase details
  • Messages and customer-support communications
  • SMS and marketing consent preferences
  • Technical website information (browser, device, IP, activity)

Payment information may be processed by third-party payment or booking providers. Lashes By Yusi may not directly store full payment-card information.

2. How We Use Information

We may use information to:

  • Schedule and manage appointments.
  • Send appointment confirmations, updates, and reminders.
  • Provide requested products or services.
  • Process payments and purchases.
  • Respond to questions and provide customer support.
  • Send account, order, or service notifications.
  • Send marketing messages when separate consent has been provided.
  • Maintain consent and communication records.
  • Improve our website and services.
  • Protect against fraud or misuse.
  • Meet legal and business obligations.

3. SMS Communications

Customers may optionally consent to receive transactional text messages from Lashes By Yusi. Transactional messages may include:

  • Appointment confirmations
  • Appointment reminders
  • Appointment updates
  • Booking changes
  • Order confirmations
  • Account notifications
  • Requested service communications

Customers may also separately consent to receive marketing and promotional text messages. Marketing messages may include:

  • Special offers
  • Discounts
  • Promotions
  • New product updates
  • New service updates

Message frequency may vary. Message and data rates may apply. Reply HELP for help or STOP to opt out. Consent to receive marketing text messages is not a condition of purchase.

4. Required SMS Privacy Statement

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the text message services.

We do not sell or share SMS opt-in data or SMS consent with affiliates, marketing partners, lead generators, or unrelated third parties for their own marketing purposes.

SMS information may only be shared with aggregators and providers that help operate and deliver the text messaging service.

5. How We Share Information

We may share non-SMS personal information with service providers that help us operate the business, including:

  • Website hosting providers
  • Appointment-booking providers
  • Payment processors
  • Email providers
  • Customer-management systems
  • Analytics providers
  • Technical-support providers

These providers may only use the information as necessary to provide services to Lashes By Yusi. We may also disclose information when required by law, court order, government request, fraud investigation, or business transaction.

SMS opt-in data and consent remain subject to the restriction in Section 4.

6. Cookies and Website Technology

Our website may use cookies and similar technologies to:

  • Operate website features.
  • Remember preferences.
  • Measure website usage.
  • Improve performance.
  • Protect website security.

You may control cookies through your browser settings.

7. Third-Party Websites

Our website may link to appointment platforms, payment processors, social-media websites, maps, or other third-party services. Those services have their own privacy practices. Lashes By Yusi is not responsible for third-party websites that we do not control.

8. Marketing Choices

  • You may unsubscribe from marketing emails using the unsubscribe link in the email.
  • You may stop SMS messages by replying STOP.
  • Replying STOP may result in one final confirmation message.

9. Data Security

We use reasonable administrative, technical, and physical safeguards intended to protect personal information. No website, transmission, or storage system is completely secure, so absolute security cannot be guaranteed.

10. Data Retention

We may retain information for as long as reasonably necessary to:

  • Provide services.
  • Maintain appointment and transaction records.
  • Document communication consent.
  • Resolve disputes.
  • Meet legal, tax, and accounting obligations.
  • Protect the business.

11. Your Privacy Choices

Depending on applicable law, you may request access, correction, or deletion of certain personal information. To submit a privacy request, contact us using the information below.

12. Children’s Privacy

Our website and services are not directed to children under 18. We do not knowingly collect personal information from children under 18.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The revised version will be posted with an updated “Last Updated” date.

14. Contact Information

If there are any questions regarding this privacy policy, you may contact us using the studio details below:

Lashes By Yusi

6424 Naples Blvd, Suite 201

Naples, FL 34109

info@lashesbyyusi.com

1 (239) 290-4117

https://www.lashesbyyusi.com